Websites Push Up Business Worldwide

We live in a world where one’s needs are met from all corners of the world. The world has gone seamless like the Universe itself. In this world e-commerce is becoming as important as the nearest store in your street corner.

There is more than one reason why internet marketing or e-commerce is growing worldwide. One is the phenomenal growth of computer and broadband use. Second, the web business allows customers not only go shopping around the globe and check prices, it also allows them to order what is not in store. Thirdly, online shopping is the safest because the system allows just the store and customer in its system.

The physical store does not usually record the whims and fancies of the customers. But website could map every trace of fancy of a browsing customer and record his likes and dislikes and pamper to his needs quicker than a brick-and-mortar store manager could ever do. In fact, a good website is your business MASCOT.

Safest, surest
Many are still not aware that there is more security when it comes to purchasing online. When you purchase offline, there’s a possibility that someone misuses your credit card. But in online shopping, all your personal information, like user name, passwords, credit card number and transaction history, is encrypted so that they cannot be read as it travels over the Internet.

Industry majors have been reporting in select forums how their websites helped business in a variety of ways. Agreed that face-to-face dealing is the best in anything, website proves the second best option. And, website is there 24×7 and one is free to walk in any moment he chooses.

Websites boost business, says Report

Periscope IT, market leading providers of website monitoring services and load testing services, in the UK and abroad said a new study has highlighted the importance of websites to small businesses, suggesting they boost their revenue by a significant sum.

The report from PayPal and Mr Site revealed that having a website can boost a firm’s annual turnover by as much as 37 per cent.

Cameron McLean, PayPal’s general manager for UK merchant services, said that an online presence is increasingly important as online sales are bucking the downward trend seen on the high street.

“Not having a website is like leaving your shop-front boarded up or refusing to tell customers anything about the services you provide,” he added.

Again, many small companies rely on the web to achieve business success, according to another new research.

The IT Effectiveness Index (ITEI) Mid-Year Report 2009 highlighted that two-thirds of businesses questioned felt IT and web commerce were the foundations of their business, yet, worryingly, many are falling victim to failing IT operations.

A well-conceived website is a great goodwill generator, an ambassador and salesman all rolled into one to vouchsafe for you 24x7x365. Start your website today and feel the difference.

Instagram: All About Utilizing It for Businesses

Is your brand on Instagram? What are you doing to bolster your brand there? Are you still figuring out ways in which you can enhance your presence there? Today we will be looking at ways in which Instagram can be used for businesses.

Instagram Stories

First things first. Instagram’s “Snapchat-like” stories are the latest buzz in the world of social media. We will talk about that first. Instagram Stories refer to a series of videos and images that can be uploaded to a different feed from your regular one. These stories disappear after 24 hours. Meanwhile, the story continues to be shown chronologically once you add content to it. There is scope to edit your content with fun emojis, finger paint and text. The videos and images on this feed cannot really be liked or commented on but you will be able to send a message from the Stories on the slideshow to your user. You can even share parts of the stories on your regular feed.

Now, the question is how exactly a Social Media Management Company can make use of this feature to improve brand awareness? We will explore how.

Instagram Stories are a great avenue for securing engagement online. Any sagacious advertiser would understand that. Firstly, it can be a great way with the help of which you can give your users a sneak-peek of what’s happening behind the scenes. Talk about weaving stories and there’s nothing better than telling them who you’re – beyond your products or services. Tease them with glimpses of the upcoming changes to your website or introduce them to your team via videos. These are a few great ways in which you can build buzz and engage users.

Instagram Stories render a certain degree of exclusivity to your content. Capitalize on this exclusivity to gain more followers on this platform. Use this platform to secure more registrants for webinars or for Facebook video sessions.

Instagram’s Algorithm: What you need to know

The recent algorithm change introduced by the platform has attracted the attention of B2C businesses. Earlier, your posts appeared chronologically on the feed. In the wake of the change, however, only posts that are likely to garner the highest degree of attention or engagement in the form of likes, comments, and shares, appear at the top. Instagram, from now on, will try to gauge the kind of interest a post will be able to generate. Talk about Artificial Intelligence!!

Businesses, as such, are required to revise their social media strategies because they would want to get their most recent posts appear first. If they don’t then there’s hardly any point of sharing them at the first place. There is a need to respond to this change with marked immediacy. Ask your fans to turn on their notification, use relevant hashtags to attract discussions on recent topics and strengthen focus on the creation of shareable and click-worthy content. Make sure you’re picking the right marketing tools to measure the success of your content- shares, clicks, audience growth, and click-throughs.

How to Find Your Customers on Instagram

So how do YOU find customers on Instagram? Here’s how:

YOUR BIO: Take a good look at your business and what YOU offer, then make sure your Bio is relevant to your business. And be specific. For example if you’re a Real Estate Agent, tell people WHAT you do and WHERE you do it! Many Instagram Bio’s miss this point. Some Bio’s may say; ABC Realtor selling multi million dollar homes. That’s pretty broad don’t you think? Where exactly does this realtor sell these multi million dollar homes? A better Bio would read like this; John Smith – Realtor in Miami Florida broker of Multi Million dollar properties. Now a prospective new follower will read this and know What this person does and Where he or she does it. Now your one step closer to finding a new targeted follower.

YOUR IMAGES: Instagram is all about the images or pictures right? So make each one count! So once you have decide what YOU are offering, post what it is your offering. We sometimes get caught up posting all sorts of things based on what we “think” our audience wants only to find we get lost posting all sorts of random stuff and nothing that really relates to your business. So if your intention is to give your followers a look behind the scenes then focus on posting images of your office, staff, projects, etc. But if your business is product based, you might focus on images of your product. You may even post pictures of your product being made, used or sold? Now you are giving the audience what they want from YOU and not what you think they WANT.

YOUR CAPTIONS; When writing your captions take a moment to think about what your writing, check spelling and say it in your voice. So for example; if your business is a Hair Salon, and your are posting the latest trend in a particular hair style your caption may read something like this: New hairstyle from the runways of Milan now available to you from us! OR your caption could read, This new style is now available in our salon. See how the caption is relevant to the image.

YOUR HASHTAGS: Hashtags are sometimes misused. People sometimes get caught up in the “popular” hashtags such as “love”, “selfie” and others and think if they use these they will gain more likes and followers. Sure, on the odd occasion this might work, however if someone searching for YOUR business is using the #hashtag tool the chances are they are searching for words related to your business. So when you use #hashtags use them correctly. If your business is a florist, use hashtags that relate to your picture first, then your business. An example of hashtags for a picture of red roses might be; #redroses #roses #longstemroses #florist #freshflowers #yourbusinessname – we always like to include our business name in the hashtags So that’s it. Pretty easy isn’t it. A little thought and focus and your Instagram account will explode with targeted followers that you can share YOUR business with.

High Income Through the Internet – Free Business Opportunities

Anyone who uses the internet surely is aware about what the internet can offer. High income business opportunities is just one thing the internet can offer. Many would think it’s a scam, some would think it’s their destiny. Many of us have tried these “get rich quick” schemes doing nothing. Well how do you expect to get rich if you don’t give any effort at all. No pain no gain the saying goes. And it’s true. You could be either extremely luck or took a life or death risk to be rich overnight. However, high income through the internet isn’t impossible.

Many have tried these high income business opportunities thinking they would just sit there and watch the cash roll in. That’s not what happens. Even if you earn money through the internet, you still need to do work and you should be really dedicated and hardworking when you work. Like a typical job at the office you would start to earn low, but little by little your income grows. It is business after all and not a game show where you earn money for playing games.

There are a lot of these opportunities found in the internet, both part-time and full-time. You only have to search for them and be patient. But of course some are nothing but scams who just want your money. They ask you to do some work for them and when it’s time to pay you they just vanish. The way to distinguish fraud from not is by researching the company’s reputation.

In the internet you can do what you enjoy doing. You won’t be stuck in the office day by day feeling bored and empty. You could be your own boss and earn more than what you use to earn through these opportunities. But of course as the saying goes “What you sow you reap” meaning how much effort you put in it that’s how much you get in return.

Here are a few Opportunities you could take advantage of through the internet:

1. Affiliate Marketing. Affiliate marketing is a form of marketing where companies pay you to advertise and post links on your website. When purchases are made in their company and the buyer found the company through your site then you get paid. The bigger the company the higher the amount they pay. It could be also through referrals and whatsoever.

2. Freelance writing. If you love to write and you’re quite good at it, many companies will pay for the articles you write. Usually they pay for each article you write and they usually give quotas. It is quite a good part-time job.

3. Web and graphic designer. If you have a skill on graphic and web designing, then this is your calling. Many companies would pay lots of money for you to build and maintain there website. Plus you get to design their websites too. Not only is it promising, it also is a very fun job.

4. Selling through eBay. What is eBay you ask? Well, eBay is a website where buyers and sellers worldwide do business transactions. You could be the entrepreneur you’ve always wanted to be in eBay. Do business with other countries and extend your business worldwide.

High-income business opportunities aren’t as rare as you think. You only have to look for them and remember that patience is the key to success.